It has become the world's second largest telecom market behind Asia. It is the market with the highest growth rate in the last ten years: 30% per year on average.
Indeed, Africa today is a market of more than one billion people (2.1 billion in 2050), with a penetration rate of mobile subscribers of 69% in 2015. According to the results of studies conducted by McKinsey, the outlook for 2025 is for an Internet penetration rate of around 50%, 600 million daily Internet users, and 360 million smartphones in circulation on the continent.
Sources: Deloitte, McKinsey Global Institute and JDN
The smartphone now overtakes the computer, fixed or laptop, to surf the Web. In recent months, however, it is the tablet that has seen the most remarkable progress among the various media of the Internet.
In just two years, the number of tablet users has increased by 38%. This represents 2.6 million people.
On the occasion of the 1st African Impact Sourcing Cocktail, come and discover the new opportunities in Africa and the actions led by isahit and its association isahit help, meet its team and many guests who will share their experiences in the fields of social impact and outsourcing over a cocktail.
After a successful career as an information systems manager in large companies, Isabelle Mashola decided it was time to put her professional experience to responsible use.
Digital changes the deal in terms of outsourcing and asks many questions. While the criteria for choosing external partners are gaining to take into account CSR and commitment factors, some go further and propose to help businesses work with people from struggling populations.
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